Ilim

Location: Russia

Task: To develop a communications campaign to promote occupational safety among Ilim Group employees.

Action: Together with Ilim’s Social Studies Department, M&P carried out dedicated employee surveys. Based on the survey findings, we developed a communications programme designed to limelight the job safety issues and encourage employees to observe H&S requirements. The programme included creation and visualisation of the corporate brand, recommendations to improve staff training, and development of the awareness campaign.

Results: The programme was approved by the company management and was launched successfully. The Agency’s work was highly appreciated by the Client.